AThe AI Visibility Index

The standard of record for AI visibility

When AI names the best in your category, is it you?

ChatGPT, Gemini and Perplexity are the new shop window. The AI Visibility Index measures how often they actually name and recommend a brand — and shows you exactly how to move the number.

Measure your site — free, no signup

Reading — sample

UK Specialty Retail

The Whisky Shop

50AVI / 100
020406080100

Outcome

33

AI actually recommends you

Readiness

76

Site built to be found

01 — Outcome · 60%

Does AI actually recommend you?

We put hundreds of real buyer questions to the major AI assistants and measure how often your brand is mentioned, recommended and cited — versus your competitors, with confidence intervals. This is the result that matters.

02 — Readiness · 40%

Is your site built to be found?

We crawl your site for the signals AI systems rely on — crawlability, structured data, entity clarity, content depth. It's the fixable groundwork that moves the Outcome over time.

How the index earns its keep

Measure

A single AVI score, broken into Outcome and Readiness, benchmarked against your whole category.

Diagnose

See why — which prompts you lose, which competitors own share of voice, and whether it's fixable now.

Move it

A prioritised plan, then continuous tracking that proves your visibility actually rose versus the field.

See where you stand in the index.

View the leaderboard →